Digital Marketing for Business on-line learning

What the course is about

This is an online course suitable for beginners.

Digital marketing comprises all marketing efforts that use the internet. These include digital channels such as search engines, email, websites, social media, etc., that can be used to connect with current and prospective customers.

Digital marketing helps businesses reach a larger audience and target prospects who are most likely to buy products and services. This growing industry is ripe with opportunity for those who can build strategies to inspire audiences and drive sales.

Qualification content:

Unit 1: Social Media for Business
Unit 2: Email as a Promotional Tool for Business
Unit 3: Digital Marketing Review
Unit 4: Understanding Search Engine Optimisation for Business
Unit 5: Digital Marketing for Business

This course supports you to prepare for job roles that require skills and knowledge of digital marketing.

Each learner will work at their own speed but will be supported by the Area Programme for Distance Learning courses, Nicky Ellison, nellison@salbcp.com if required.

You will receive an e-certificate of achievement on completion of all the assessments.

There will also be an opportunity to explore further CPD opportunities at Skills and Learning by visiting our website: https://www.skillsandlearningace.com/

This course is subsidised by Government funding so you should aim to attend the whole course.